Subway Advertising
Posted by beehive on 15 May 2008 at 02:59 pm | Tagged as: Uncategorized
Subway is confusing me with their advertising techniques.
For years they’re held out Jared - the once disgustingly fat guy who lost over 200lbs by eating Subway (and walking a lot) - as being the face of Subway, and particularly their six inch Subway sandwich guy.
The commercials toting out Jared gave the viewer the impression that they should only eat the six inch subs because they were more health conscious and because they’d help people lose weight - the commercials never went into the probable depression that Jared had to most likely be in in order to eat Subway every day, or that nasty stink that all Subway’s have.
Seriously, why do all of the Subway establishments that I’ve ever come across always have that same nasty foot fungus combined with decaying lettuce smell permeating for a block in each direction? Do they pump that smell into them, or is that the natural scent of it’s ambiance?
Anyway, my point is that the commercials gave off the impression that a six inch Subway sandwich was suitable for consumption while anything bigger was asking to be put in the giant pants that Jared is holding above - only with the fat on you instead of just as a goof trying on 60″ pants.
Now all of a sudden I’ve seen Subway begin trotting out “$5 Foot Longs”.
I imagine that these footlong sandwiches priced at $5 is less expensive to the consumer than a six inch subs. I don’t know why Subway has turned their back on Jared, and I don’t like it.
And, it appears as though through this new ad campaign that Subway is in fact trying to get in on the yo-yo diet fad of America. I hope that you all know what this means… I can’t wait to start seeing the surge in fatties!
I will admit it–I have fallen into the $5 footlong trap. Normally a footlong is like $6 for most sandwiches. There’s a trick with this: get the footlong, eat one half now, leave the other for later (read: *much* later). Some people are that greedy that they’ll gobble down the whole thing at once, even if their tummy’s yelling bloody murder.
I don’t believe in the word “diet”. Let’s look at the word: “diet”. What word is in the word “diet”? Die. I’d go further into that theory, but I’ll spare you.
And I have never noticed a stink in Subway. But I also have a terrible sense of smell, so that could be it…
I do not agree at all.. No smell, no future fatties!
In fact a footlong sandwhich is still healthier than having a #1 at McDonalds. So those who are serious about watching their figure and wallet can really benifit from this deal.
I have and have also lost 7lbs. Not a fattie.
“the commercials never went into the probable depression that Jared had to most likely be in in order to eat Subway every day, or that nasty stink that all Subway’s have”
i was laughing so hard when i read that, ’cause it’s true!! and yeah, i was thinking the same thing about that - all while humming the annoying “5 dollar footlonnnnnng” tune.
i know the stink you’re talking about too. i think it’s the tuna. blech!
I was never a fan of Subway sandwiches yet my co-workers always insisted on going there. I would take a side turn and get a real sandwich at a deli nearby. The cost was pretty close to the same but my deli sandwich clearly had more than the three or four slices of meat that their sandwich had and while it looked nice, I didnt need peppers and black olives on my hero. The standards were fine enough at tomatoes, lettuce, mustard, oil and vinegar, onions.
I felt the closure of our neighborhood Quiznos was a bad thing since I had such hopes for it against the almost adjacent McDonald’s and Burger King. Oh well, lucky for many it eventually became a Starbuck’s. Now we have either them or Dunkin Donut’s on every couple of blocks. Ahhhh franchising.